LABEL STYLES - SINGLES
PROMO
PROMO
EMI (Australia) generally pressed about 300 promo copies of each single.
Promo copies of 'Please Please Me'/'Ask Me Why' had a rectangular sticker stating "SAMPLE RECORD (NOT FOR SALE)" plus a copyright warning affixed to the regular A-side label. Prior to the release of 'From Me To You'/'Thank You Girl' in May 1963, the rectangular sticker was replaced with a round red and white sticker—known colloquially as the "bullet sticker"—simply stating "SAMPLE RECORD NOT FOR SALE". The bullet sticker graced all subsequent promo singles up to and including 'Strawberry Fields Forever'/'Penny Lane'.
In mid-1967, EMI (Australia) adopted a white label, with a large red "A" on the A-side, similar to the style EMI UK had used since the early 1960s. Ironically, as EMI (Australia) was phasing the label style in, EMI UK was phasing it out! Promo copies of 'All You Need Is Love'/'Baby, You're A Rich Man' and 'Hello, Goodbye'/'I Am The Walrus' appear with this label style, the latter with "Sample Record—Not For Sale" printed in red centrally under the centre hole.
From early 1968, promo singles were pressed with regular black labels with a large light blue "A" printed on the A-side. Promo copies of both 'Lady Madonna'/'The Inner Light' and 'Hey Jude'/'Revolution' appear with this label style, the latter with "SAMPLE RECORD NOT FOR SALE" printed in silver under the Parlophone logo.
For promo singles issued on the Apple label, EMI (Australia) reverted to affixing the humble red and white bullet sticker to the standard label.
Promo singles issued during the 1970s used regular labels with a large blue-grey "A", or a red "A" in the case of 'Sgt Pepper's...'/'A Day In The Life', printed on the A-side label. The single's release date was also printed on the A-side label.
Promo singles issued during the 1980s used regular labels with "SAMPLE RECORDING NOT FOR SALE For Record Review and Demonstration Purposes Only" printed diagonally in red, silver or black ink on both sides (applied before the single's details were printed). A similar stamp, or sticker, would sometimes be applied to sleeves, although 12" singles tended to have the same sticker as that affixed to LP sleeves.
Only one label pair per title is displayed on this page. Label variations for a given record can be found on its corresponding single page (accessible via the main 'Singles' menu, above).
Promo copies of 'Please Please Me'/'Ask Me Why' had a rectangular sticker stating "SAMPLE RECORD (NOT FOR SALE)" plus a copyright warning affixed to the regular A-side label. Prior to the release of 'From Me To You'/'Thank You Girl' in May 1963, the rectangular sticker was replaced with a round red and white sticker—known colloquially as the "bullet sticker"—simply stating "SAMPLE RECORD NOT FOR SALE". The bullet sticker graced all subsequent promo singles up to and including 'Strawberry Fields Forever'/'Penny Lane'.
In mid-1967, EMI (Australia) adopted a white label, with a large red "A" on the A-side, similar to the style EMI UK had used since the early 1960s. Ironically, as EMI (Australia) was phasing the label style in, EMI UK was phasing it out! Promo copies of 'All You Need Is Love'/'Baby, You're A Rich Man' and 'Hello, Goodbye'/'I Am The Walrus' appear with this label style, the latter with "Sample Record—Not For Sale" printed in red centrally under the centre hole.
From early 1968, promo singles were pressed with regular black labels with a large light blue "A" printed on the A-side. Promo copies of both 'Lady Madonna'/'The Inner Light' and 'Hey Jude'/'Revolution' appear with this label style, the latter with "SAMPLE RECORD NOT FOR SALE" printed in silver under the Parlophone logo.
For promo singles issued on the Apple label, EMI (Australia) reverted to affixing the humble red and white bullet sticker to the standard label.
Promo singles issued during the 1970s used regular labels with a large blue-grey "A", or a red "A" in the case of 'Sgt Pepper's...'/'A Day In The Life', printed on the A-side label. The single's release date was also printed on the A-side label.
Promo singles issued during the 1980s used regular labels with "SAMPLE RECORDING NOT FOR SALE For Record Review and Demonstration Purposes Only" printed diagonally in red, silver or black ink on both sides (applied before the single's details were printed). A similar stamp, or sticker, would sometimes be applied to sleeves, although 12" singles tended to have the same sticker as that affixed to LP sleeves.
Only one label pair per title is displayed on this page. Label variations for a given record can be found on its corresponding single page (accessible via the main 'Singles' menu, above).
